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Introducing CEO : Jung Soo Kim
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Database
Marketing Experience
• 1984 Hyundai Merchant Marine Co. (B-to-B Marketing)
• 1985-1987 Citicorp Diners Club -Korea, Direct Marketing
Manager
• 1989 MetroMail (Chicago), Consumer Data Analyst
• 1988-1994 Citibank Korea, Assistant Vice President
at Marketing Dept.
• 1994-Curr Kong-Young DBM, CEO
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Direct
Marketing Accomplishments
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Citibank Korea |
- Assistant
Vice President , Marketing
- Supervised Citibanking products (24-hour banking,
Telebanking etc).
- Established Debit Card System for bank customers
and
merchants. |
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CitiCorp Diners
Club Card, Korea |
- Marketing
Manager, planning and execution of Advertising and
Promotion
- Established TeleMarketing Center for card-holders
and
merchants
- Direct Marketing Manager (mail-order, catalogue
businesses) |
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Metromail,
IL USA |
- Working as
- SAS specialist for Marketing Research Dept.
- Projects included CUC and Lab Safety Supply Co.
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Database
Marketing Study
• Graduated from Northwestern
Univ. (MA in Integrated Marketing Communication)
• Author of two books:
-Database Users Guide-Visual
FoxPro 1996.4. HanKuk Silicon Co.
-Integrated Database Marketing
System 1997.12 BunWooSa
• Frequent speaker at Direct Marketing conferences
and seminars.
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E-mail
: jskim@00db.co.kr
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